Academy Initiatives
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Webinar Training Opportunities
Webinars are a low-cost, one-hour time commitment for you to participate in interactive, dynamic education, earn credits toward a Certificate and get the training you need from the comfort of your own computer.
Register for Webinars
Registration Fees: $25 per webinar - MOWAA Members
We are currently only accepting credit card payments online. If you need to pay by check, please contact Emily Persson at 703-548-5558 or membership@mowaa.org.
To register for a webinar, please click the appropriate link below.
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Looking Beyond Corporate Sponsorship: Cause Marketing 101
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Credits: 1
Competency: Revenue Development
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When: May 17, 2012
Time: 3:30 p.m. to 4:30 p.m. Eastern (2:30 p.m. Central / 12:30 p.m. Pacific)
Click here to register for this webinar
About this webinar:
Event sponsorships are a pillar of corporate giving and a serious source of revenue for nonprofits. However, tough economic times and shrinking budgets are forcing companies to reevaluate their commitment to sponsorships and to seek better returns on investment. During this webinar you'll learn six proven strategies for raising more money from retailers, restaurants, department stores, fast lube centers, coffee shops and any other type of business that has customers and a cash register. Unlike traditional sponsorship, which seeks to tap the company checkbook, Joe will have you raising money from an easier, better and more generous source: the company's customers and employees.
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About the presenter:
Joe Waters has been working at the intersection of business, philanthropy and marketing for nearly 20 years. For seven of those years he led a cause marketing team that raised millions of dollars for New England's largest safety-net hospital. Joe has worked with many local and national companies, including Pepsi, Valvoline Instant Oil Change, Borders Books, Staples, Zipcar, Fuddruckers, Virgin America and The Boston Bruins.
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The Couch Potato's Guide to Recruiting More Corporate Partners with Inbound Marketing
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Credits: 1
Competency: Relationship Building
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When: May 24, 2012
Time: 3:30 p.m. to 4:30 p.m. Eastern (2:30 p.m. Central / 12:30 p.m. Pacific)
Click here to register for this webinar
About this webinar:
Does your non-profit want to recruit new corporate partners and build deeper relationships with the ones it has? Would you like more qualified leads that come to YOU, and reduce the time and resources wasted chasing dead-end leads? Joe Waters wrote the book on cause marketing and corporate partnerships. In this webinar he'll show you how to use inbound marketing – blogs, social media and search engine optimization – to help you recruit more corporate partners and to raise more money.
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About the presenter:
Joe Waters has been working at the intersection of business, philanthropy and marketing for nearly 20 years. For seven of those years he led a cause marketing team that raised millions of dollars for New England's largest safety-net hospital. Joe has worked with many local and national companies, including Pepsi, Valvoline Instant Oil Change, Borders Books, Staples, Zipcar, Fuddruckers, Virgin America and The Boston Bruins.
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Getting Volunteers for Your Meals On Wheels Program
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Credits: 1
Competency: Relationship Building
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When: June 14, 2012
Time: 3:30 p.m. to 4:30 p.m. Eastern (2:30 p.m. Central / 12:30 p.m. Pacific)
Click here to register for this webinar
About this webinar:
How many volunteers does your MOW program have? Would you like to have more volunteers? Do you know why your volunteers are involved with your MOW program? What makes them feel so dedicated to work for you, for free? Volunteers are the most overlooked resource in nonprofits. Each volunteer hour is worth $18 to your nonprofit. This high-level overview webinar will show you how to find, recruit and develop relationships with your volunteers.
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About the presenter:
Mazarine Treyz is the author of the popular Wild Woman’s Guide to Fundraising, a book helping empower nonprofit fundraisers, volunteers and executives to raise more money fast. Through teaching and consulting, she helps small nonprofits and businesses make the right decisions with marketing and fundraising. She teaches at the Center for Nonprofit Organizations in Austin, TX and writes on nonprofit fundraising, management, and communications at WildWomanFundraising.com. She also presents highly rated workshops and speaking engagements.
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