Key Initiatives, Projects and Grants
Meals on Wheels Brand Research
The Association’s national brand research studies confirm that Meals on Wheels is one of the most widely respected brand names in America. And yet, a gap remains between what people know about us and the messages that can successfully motivate their support. Members can access insights on the current Meals on Wheels brand, and the brand story and messages that research tells us can most powerfully inspire the general public to join us in mobilizing a national Meals on Wheels movement here.
The National Resource Center on Nutrition & Aging
In October of 2011, the U.S. Administration on Aging (AoA) entered into a cooperative agreement with the Meals On Wheels Association of America to establish a new National Resource Center on Nutrition and Aging. The primary role of the AoA-Meals On Wheels Association of America National Resource Center’s (NRC) is to cultivate innovative ideas related to nutrition and aging in the United States. Through its comprehensive online resource library and by offering platforms for information exchange, the NRC will have the opportunity to encourage organizations nationwide in collaborating and preparing for the future of nutrition services in the context of a rapidly aging and more diverse society. http://www.nutritionandaging.org/
March for Meals
March for Meals is an annual national campaign, held in March of every year, and designed to increase public awareness, recruit new volunteers and increase funding for Members of the Meals On Wheels Association of America.
We Are Meals On Wheels Project
The Meals On Wheels Association of America received a large donation of $5 million from the Walmart Foundation in the fall of 2010 for the We are Meals On Wheels Project. The We are Meals On Wheels Project consists of four major components: (1) Walmart Foundation - Meals On Wheels Association of America Building the Future Grants Program, (2) We are Meals On Wheels National Mutli-Media Public Awareness Campaign, (3) Walmart Foundation Institute for Senior Nutrition Education, and (4) The Meals On Wheels Association of America State-Affiliate Training Wheels Program.
Being prepared to respond to and recover from an emergency is one of the best ways we have of ensuring the safety of the many homebound seniors being served by Meals On Wheels programs across the country. The Meals On Wheels Association of America Emergency Preparedness (EP) Standards and Implementation Guidelines—developed to help senior nutrition providers become better prepared to respond and recover from emergencies that have the potential to disrupt the vital services they provide—are a simple, yet powerful tool senior nutrition providers can use in their emergency planning efforts.
A project designed to help homebound seniors better understand health information, so that they can make more informed decisions about the health care they receive.
The Meals On Wheels Association of America has joined with Rutgers University and the University of Maryland to improve food safety practices among both Meals on Wheels programs and homebound seniors.
FeelGoodFood is a major initiative of the Meals On Wheels Association of America through which we work with local Meals On Wheels programs and sponsoring insurance or hospital organizations to provide home-delivered meals and telephone reassurance contacts to seniors upon their discharge from hospitals and other inpatient facilities, helping to substantially reduce post-discharge readmissions and other healthcare costs.
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